Leading the creative on this project through Animade, we teamed up with Sennep and Bit Studio for an app that pushes the joy and possibilities of AR tech.
At the core of this project was a charming cast of characters, constructed around simple and distinctive geometric shapes with bold personality traits.
These designs are based on unique landmarks and cultural references native to Hong Kong, with matching joyous facial features to help create a cohesive character set.
Design Elements
